The Military Is Too Big For Our Country - 1369 Words

If you had to go into the military, why would you do it? For the money and the benefits, or to be a proud American and serve our country? There are many people who go into the military to do bare minimum as long as they receive their benefits, including free college tuition. Then there are types of people who join because they want to do well for America. The military should only consist of people who want to be patriotic to their country rather than use the government for their benefits and money. Better soldiers come from ones that are motivated to serve and protect our country. We need to have a military for the sake of safety and being protected from terrorists, other countries, and for humanitarian reasons. There is a problem with the military not paying much attention to quantity versus quality. The military is too big for the jobs that they have. It needs to consist of better quality soldiers instead of focusing on have the world’s largest military. A lot goes into recr uitment as well, but maybe not enough. The different motives of soldiers play a role on the outcome of them in the end, and what makes them the best for that position. Different recruitment methods could give the military better quality soldiers. Depending on the people’s motives, you can have lazy soldiers, or soldiers that will give it their all. Recruitment can weed out the lazy soldiers and give America better quality soldiers. The military is crucial for this country, and it needs to consist ofShow MoreRelatedGun Control Argument Essay612 Words   |  3 Pagesa superior product in which consumers have chosen make it a monopoly. The government should not be able to break up this company, unless it is proven that they are mistreating the consumer. Although the government should keep a watchful eye on big businesses to make sure they are not misusing their position. I do not believe in affirmative action even though I am considered a minority. When asked, I do claim my minority race. I also claim veterans preference. Do I think its fair ifRead MoreWhat Does Putin Really Think? Essay1257 Words   |  6 PagesWhat Does Putin Really Want to Say? By taking a big step, Russian president Vladamir V. Putin wrote an article in The New York Times, the most influential newspaper in the United States, at the 12th anniversary of 9/11 terrorist attacks. He warns the US public and the Congress about the tensions related to the use of chemical weapons in Syria. Even though the title of the article seems mild, â€Å"A Plea for Caution From Russia†, the content has far harsher warnings to the US government and especiallyRead MoreWomen Should Be Integrated Into Combat Positions1057 Words   |  5 Pagesyes, why not? Women can fight, shoot, run, work hard, and win for this country like the men of this country do. Women have been in combat for a long time, but now women are actually in combat rather than helping the men out with injuries, being a laundresses, a cook, and a nurse. Women can go into combat, just like a man. Women should be let onto infantry and artillery positions. Women have been involved in our nation’s military since the Revolutionary War, serving not only as nurses and cooks, butRead MoreWhen Should The United States Use Its Military?1494 Words   |  6 PagesWhen should the United States use its military? One of the biggest controversies facing America today is war. The US has been involved in many wars and violent conflicts throughout our history. To politicians, it may seem like using our military is an easy solution for problems here and in other countries. However, it does not come without consequences, including the obvious one;loss of lives. Even if the United States wins the conflict they have inserted themselves in, it cannot be forgottenRead MoreYellow Press And Its Effects On The United States863 Words   |  4 PagesDuring the 1800’s expansion was taking place and many countries were trying to gain independence from colonies. This was a point in history when many countries wanted to gain to gain more land, resources, stronger militaries and overall power. At this time Cuba was controlled by Spain also known as the Spanish. Cubans wanted independence but the Spanish and their military forces were too powerful to defeat by themselves. The Spanish treated the Cubans ve ry harsh by starting concentration camps. ManyRead MoreIrregular Warfare Against Isis / Isil1415 Words   |  6 Pagesa macro state, which includes many countries in the Middle East: Cyprus, Jordan, Kuwait, Israel, Lebanon, Palestine, and part of Syria. ISIS is known for its uncompromising interpretation of Islam. The group is responsible for brutal violence against Shia Muslims and Christians. They started an attack against the Iraqi government forces in June of 2014 and many mercenaries joined the group. ISIS has gain great popularity since last year and has become a big threat to the whole world. The groupRead MoreForeign Affairs During The Civil War1567 Words   |  7 PagesThroughout this past semester this class has brought to my attention of what this country is going through with the current election as well as the fight against Isis, and that is we have been through it all before. We started from the ending of the Civil War examining how it has changed our country fo r the better as well as how the war started a push on domestic affairs within this country. From then to present time many of the roles of government has been equally overpowering as well as barelyRead MoreWhy Was The Fall Of The United States Fall773 Words   |  4 Pagesother political troubles. The fall of the United States is unlikely to be an invasion, but rather a devaluing of government institutions, diverging regional and cultural groups. All backed by strong political and economic influences and changes. Countries like China, despite some issues, have shown major economic growth are outperforming other nations in many areas. The United states was founded on many of the same underlying principles that made Rome the successful empire it was but there are alsoRead MoreEssay on Imperialism in the Late 1800s and Early 1900s665 Words   |  3 Pagesauthority of a nation over a foreign country, usually in material gain. In the late 1800’s and early 1900’s, the Unit ed States went through an era of imperialism. At the time, the US was quite powerful, but was looking to continue to spread their territory, make themselves even stronger, and have multiple trade routes to have all the resources they needed and wanted. There were three major policies that the US used during this era. One policy is the Big Stick Diplomacy. The president at theRead MoreThe Big Stick : President Of The United States Essay974 Words   |  4 Pagessoftly and carry a big stick, and you will go far.† He wielded that big stick, or convincingly threatened to, with remarkable efficacy during the early twentieth century. The big stick that President Roosevelt carried with him was the superior muscle power of the United States military. â€Å"Historically, power has been measured by such criteria as population size and territory, natural resources, economic strength, military force, and social stability. Hard power enables countries to wield carrots

Malcolm X And Mia Mckenzie - 1035 Words

For years problems in society and ethics have existed in America, among these problems, many great thinkers have emerged, but two of the most influential of this century are Malcolm X and Mia McKenzie. Malcolm X was one of many civil rights leaders during the 1960’s, who alongside Martin Luther King Jr. was able to bring an end to the segregation laws of the United States. Mia McKenzie is an African American writer who has written countless books, and addresses the issues of racism, queerness, class, and gender in the modern decade. Both of these extravagant leaders are advocates for rights among less represented groups in society, and share many similarities and differences through their ideas and politics. However there are three†¦show more content†¦With a time period of unjust treatment of people of color, and a childhood filled with trauma from inequality, it is easy to see that Malcolm X’s time and place he resided in having a great influence to his belie fs and ideas. Not only had Malcolm X been greatly influenced by the time period he lived in, but also living in Harlem, New York brought him closer to the people who endured all of the nauseous history of racial inequality. Mia McKenzie was also influenced by time and place, as she too grew up in a time of American history of Anti-gay and Anti-sexual orientation. Mia grew up in Philadelphia, and why not subjected to segregation, she was highly exposed to racism. In her book Black Girl Dangerous she speaks of the hardships and struggles she has undergone as a queer person of color such as †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. With these problems still prevalent in modern society, it is clear that the time period and place she lives in have attributed to her ideas and beliefs. Her childhood of bullies and racial slurs adds on to her influence of beliefs. Mia McKenzie also fights the new version of segregation which is a sexual orientation, giving her the same values and credibility to speak on the subject as Malcolm x has in racial inequality. Together both of these critical thinkers share a common influence of time and place even though they are over fifty years apart. The first way Mia McKenzie and Malcolm X are similar is the influence of mass culture.

Tranquility of a Cemetery Free Essays

As we come in to a cemetery, we might be filled with fears or have some sort of dreadful feeling. Our first impression may be of dark cold nights and ended lives. What is a scary and dreadful place for some people; it is a very meaningful place for me. We will write a custom essay sample on Tranquility of a Cemetery or any similar topic only for you Order Now This place is so meaningful to me because my father is buried there. Cemeteries are important to bringing perspective and serenity, because they bring us a connection to where we came from, it helps us realize the tenderness of life, and they help us to relax a little bit through their calmness. I have had so many things impact my life and they all seem to end up in the same place. Cemeteries are not the dreaded and scary things of superstitions. They are holding places for memories and faith. The memories I hold from Bellevue memorial park are not from within the place itself but from the people it holds. It helped me realize the delicacy of life by taking many people I loved before I expected them to go. My father is buried in my most meaningful place; my grandma and one of my uncles are there too. The day we buried my dad it was a beautiful day outsides, it was nice and sunny although it looked like it was going to rain. As I entered the cemetery I saw tombstones piled up from left to right and right to left , there’s was people buries in every direction. On one corner there are tombstones dated as far back as the 1800’s, those are the oldest tombs. Then there’s a section as you are coming in to the cemetery, called the mausoleum. As you go in there it’s very quiet, but the smell of the mausoleum is the same smell of a rotting piece of meat. As you approach to the middle section of the cemetery there is the baby section. This section is always filled with balloons flowers and all kinds of decorations, for their birthdays or special occasions. This is the saddest section of the whole cemetery because you always see at least 1 mother crying to their dead child. In the older sections of the cemetery there where caskets coming out the ground, you could see that since they have been there too long the dirt has pushed them out. I walked around the whole cemetery and I felt sad for all f these people that have lost their lives in accidents, crimes, or just health problems. I kind of felt like I was in fear of losing my life too, because I was surrounded by death. As we approached to the section where my father was going to be buried, it smelled like fresh flowers and plants, but if u smelled deep enough there was a humid smell in the air of the rotting corpses underneath the ground I was stepping on. I’ve been at this ce metery three times and as close as I can remember it felt the same. I felt scared, anxious; my heart beat was accelerating as we were getting closer to putting my loved ones underground. The grass was green and freshly cut; it seemed as if they had just cut it for this occasion. Every time I go to the cemetery I’m not scared anymore I feel peaceful, when you go there you get relaxed because it’s very quiet, there is no sound in sight all u can hear is the static in your ears. Also it’s hard to explain the emotions you get as you enter a cemetery; you feel sad, scared, anxious lots of mixed emotions. One thing I remember the most is the feeling of knowing that once my dad was going underground I was never going to see him again all I was left with was his memory and his tomb. How to cite Tranquility of a Cemetery, Papers

Marketing Management of Singapore-Free-Samples-Myassignmenthelp

Question: Discuss about the Singaporean Market for launching the wireless charger by Aircharge. Answer: Introduction: Aircharge is an electronics company that provides the customers with wireless charging solutions for office, public venues and hoe intended to power up the mobile devices with the help of daily routine. Aircharge redefines the common behaviour of waiting for battery to drain before device has been set in charge. Organization intends to make running short of battery a thing of past by launching its new product that is executive wireless charger. It is one of the most progressive technology designer of wireless charger in the market of United Kingdom (Air-charge.com 2017. In todays world, a lot of attention is being received by the technology that is wireless charging for mobile customer devices. In consumer electronics, wireless charging is on the way to become a must have consumer feature. There is a mainstream adoption of wireless charger as it has crossed its chasm. The differentiating factor of Aircharge is embracement of technological features in to its new products that is convenient and simple (Air-charge.com 2017). This particular product line of Aircharge is to be introduced in market of Singapore. Competitor analysis was conducted for several electric devices in Singapore market. It was ascertained that market share for wireless charger is lower and executive wireless charger has been launched in Singapore. However, there was declining market due to potential partners and venues. Business or organization expanding by introducing wireless charger would be funding the production of wireless charger that will bring wireless charging to all the available phones. The growth of wireless market in Singapore has been owing to weak manufacturing sector of Singapore and sluggish global economy (Armstrong et al. 2015). Discussion: Customer analysis: Segmentation approach- The market for wireless charger has been segmented based upon technology, source of energy, region, capacity range and application. The market size of the capacity range of power bank has been estimated to be between 500mAh and above 15000 mAh. Customers least prefers wireless charger with lower capacity. Over the forecast period, wireless charger with a high capacity having a high market share is expected to dominate the market (Sheth and Sisodia 2015). Demographic The rising awareness of customers has been responsible for significant increase in demand of wireless charger. Among consumers, the awareness of wireless charging is attributable to technological advancement in mobile devices. Psychographic- The growth of customer electronic segment is boosted due to increasing proliferation of internet of things. Wireless charging becomes a convenient method of powering an internet on things network due to complication and incompatibility of methods of electric changing (Foxall 2014). Wireless charging is basically designed for the customers who travel on daily basis such as office goers and business travellers and other business that are involved in dealing with electronics. The level of consumer adoption for wireless charging is attributable to factors such as easy charging convenience, proprietary charges elimination and enabling the new business to consumer advantage (Keller and Kotler 2016). Wireless charging has become permeating and permanent aspect of daily journey of target consumers. Behavioural- Some of the factors that are driving the se of wireless charger in Singaporean market are falling prices of wireless charger, increase in the smartphones demands, large-scale digitization leading to mounting power consumption. The market for wireless charger is restrained by the factors such as poor quality of wireless charger, improvement in terms of batteries, wireless charging implementation in smartphones. Huge market opportunities for the wireless charger can be created due to introduction of hydrogen and solar-based wireless charger. Targeting strategy- The evaluation of market segment is done by deciding upon the number of segments that the organization intends to serve. Targeting strategy is the selection of particular sets of customer using various approach so that the products are appropriately targeted. The Singaporean market for wireless charger is highly profitable where only few players can be accommodated. Wireless charger launched by Aircharge can be differentiated in terms of quality of products and service provided (Ekpo et al. 2015). Definable- The chosen target market will be the residents of Singapore. Differentiating characterisations of this particular product is that it can be charged at over 4,000 public Qi wireless charging locations worldwide. Sizable- The segment of wireless charging accounted for relatively high share of revenue that is valued at more than US $ 400 million in year 2015. The valuation of segment as per the forecast in year 2015 was lore than at US $ 350 million. Reachable- There were 4.4 million users of Internet in Singapore in year 2015 and it was ascertained that several social media platform were used by Singaporeans such as Facebook, Instagram, YouTube using their mobile phones. Facebook was the most active social platform Relevant- The segment of consumer electronics is considered as the most attractive segment in terms of revenue during the forecast period. Many of the android phones make use of wireless charging and Qi is the most common wireless charging standard. Environmental impact of charger would be reduced and wireless charging into devices uses disposable batteries (Weinstein and Pohlman 2015). Since the cost of wireless charging pad is too low and it is definitely with having. Target audience profile: The key target audience of wireless charger will be office goers, business travellers electronic design vendors, key manufacturers, chips providers, wireless-charging associations, wireless charging vendors, universities that are working for the wireless development technology along with raw materials and technology providers. . Positioning strategy: Positioning statement- The objective of properly positioning the product in the market is to keep the products at top of customers minds when they are intending to purchase it. It is essential for organization to achieve few objectives for properly positioning the products. The aircharge wireless charger is an economical and safe charging device having inductive charging system (Usui 2013). Positioning map- Perceptual positioning map is often prepared by marketers in planning their positioning and differentiation strategies. It depicts the perception of customer towards the brand on important buying decisions for competing products. A product can be placed in different way and this comprise of use or application, level of quality, attitude or benefit (Pealoza et al. 2013). Perceptual map: (Source: created by author) The wireless charger introduced by Aircharge will be placed in Singapore having medium price and of good quality that will help in attracting the target market. Quality approach helps in placing the product. For positioning the product, quality approach is considered very essential. A high price would be charged for covering higher costs and to believe the customers that product is of higher quality (Baker 2014). Marketing strategy: Marketing objectives- The marketing plan would set out for achieving wireless charger than has not been made by anyone in the market. Promotion of products will b done in the way that it catch the glimpse of everyone. It is essential for the organization to display and inform that wireless charger provides a convenience method of charging. The product has the potential of charting the top of market. The main objectives of marketing plan while launching the products are as follows: Capturing significant share of market for wireless charger and mobile devices. Achieving market leadership through skilful marketing of products that are technologically superior. Achieving and initiating full roll out of products within the deadline. SMART objectives: The marketing campaign objective of Aircharge is to increase the market if wireless charger in the Singaporean market from 0% to 0.03% during the first year of its launching. The market value of wireless charger at the global level is 33.5%. Xiaomi is the top brand selling the wireless charger in Singapore. Product strategy: Three layers of products are Core- Longer transfer distance and provides customer with high charging speed. It has a component that is supporting multiple standards on a single chip. The wireless charger of Aircharge is easy to set up and use. The product has compatibility with almost all the devices and does not require additional charging battery doors. Actual- It is equipped with inductive charging technology that assist the users in attaching the charging cable when the users are need of charging their device. The charger will be sleek and it will be launched in two colours that is black and golden. It is essential for the product to be placed in proper location on pad. There is a build in LED indicator in the device that alert the users when they have acquired good charging alignment. The wireless charger of Aircharge comes in three variant and their availability in terms of colour varies by country. It has an anodized aluminium shell (Meffert 2013). Augmented- Customers can order the product online by visiting the companys websites or by installing the Aircharge app. Customers have the option of making the payment through cash on delivery and by using their debit or credit card. The product takes up minimal desktop and is easy to carry and transport. Stage analysis of product life analysis: The wireless charging seems to be positively impacted due to growing application and increasing technological advancement. Therefore, the market of Aircharge will be influenced by long-range applicability and the growth of wireless charger is fuelled by various advancement. Market will apply growth stage in the product life cycle. The market for wireless charging is expanded by growing penetration of smartphones, falling prices and convenience while using it. Wireless charger launched by Aircharge is in introduction stage as per the product life cycle as it is new to the market to Singapore (Johnston and Marshall 2015). It has been found as per survey that majority of users in the target market make use of wireless charger. The product is launched in the market by attracting the customers and then reaching the stage. Product experience decline stage after it has reached maturity. Pricing strategy: The pricing strategy that will be followed by Aircharge cost based pricing strategy that involves determining the cost of products, designing the products and eventually setting the price of products based on costs. The price of product that will, be charged to customers in first year will depend by understanding the different costs that will be applied to the products that leads to achieving of 10% of mark-up. Decrease in variable cost will lead to declining unit price of wireless charger. The pricing decision is affected by variables of marketing mix and some of the internal factors influencing pricing decisions of wireless charger in Singapore is organization considerations, objectives, marketing mix and marketing objectives. External factors influencing the pricing decisions are competition, nature of demand and market and some of environmental factors such as government policies and economic factors. Penetration pricing- This particular pricing strategy will help Aircharge in gaining the market share in Singapore. Such strategy is adopted in launching new products by organization to acquire share of market from their competitors. Skimming pricing- In this type of strategy, the marketer would set high price for their products initially that is considered as temporarily version of discrimination. This helps the marketers in attracting the price sensitive segment. Place strategy: Aircharge will be distributing its wireless chargers and reaching to the selected the market with the help of distributors. Organization will mostly sell its product through retailers, mobile operators and also using their online platform. Initially, there will be few outlets of Aircharge selling wireless charger. Later on depending upon its acceptance by customers, the outlet will be further increased. Organization would employ software solutions such as content management system for enhancing and assisting in selling their products. This software would help organization in assisting them with storage of files and documents related with products. Promotion strategy: Advertising- The websites of organization will be used as a source of advertising platform and initially, advertisement will be limited to two websites. Advertisement will be done for attracting the target customer segment and this will help in boosting the sales of product. The promotion of products is also enables by way of advertising and this method is very common among all types of producers. Magazines- The target audience is comprised of youth, business travellers who are likely to read the magazines. Since the wireless charger is targeted to the individuals requires charging their laptops and mobile phones, it is ideal to advertise the buying of charger. Direct and Internet marketing- Internet marketing is one of the widest and the most common platform for advertising the wireless charger and for targeting the selected market segment. This is so because majority of people have access to internet and advertising using the internet platform will help in publicizing the product. In order to tract the market that it has reached through internet marketing, Aircharge would provide the customers with special code that would be provided on YouTube video and Facebook. In order to find more about products in detail, interested audience can visit the website of company (Sheth and Sisodia 2015). Sales promotion- The methods adopted for promoting the products will help in publicizing the products and stimulates in making immediate sales. It is one of the integrated marketing communication. One of the methods adopted by organization for promoting the product is public relation as they strive for creation of good image of the enterprises in the eyes of Singaporean customers. An immediate demand is created with the employment of this method. One of the example of public relation that will be followed by organization is donating the business house in published media that helps in spreading some of the noble ideas of the products launched in the Singaporean market (Dickinson 2014). Conclusion: A healthy and actively lifestyle is encouraged by Singaporean government that are actively engaged in the development of lifestyle of their citizens. Marketing mix provides the dominant marketing is paradigm that helps in the identification of trend, market development and environmental changes. The different segment of the attitude of customers toward the 4P is evaluated for meeting the business profitability. Compared to other options available in the Singaporean market, the price of wireless charger of Aircharge is marked competitively. Positioning of the products has been done in the way that it will help in attracting the target segments and making a broad appeal. Aircharge should focus on building the loyalty of their brand that will help in building the customer base and retaining them. The main goal of organization is to build the product life vehicle of wireless charger and gain market share. Reference: Armstrong, G., Kotler, P., Harker, M. and Brennan, R., 2015. Marketing: an introduction. Pearson Education. Air-charge.com. (2017).About us - Aircharge. [online] Available at: https://www.air-charge.com/about-us/discover-aircharge [Accessed 10 Aug. 2017]. Baker, M.J. and Saren, M. eds., 2016. Marketing theory: a student text. Sage. Baker, M.J., 2014. Marketing strategy and management. Palgrave Macmillan. Dickinson, J.R., 2014. The marketing management experience. Developments in Business Simulation and Experiential Learning, 27. Eastman, J.K., Eastman, K.L., Gleim, M.R., Lawson, S.J., Robinson, S.G., Huang, L., Moore, R.L., Moore, M.L., Shanahan, K.J., Horky, A. and Mack, B., 2015. Marketing management. Ekpo, A.E., Riley, B.K., Thomas, K.D., Yvaire, Z., Gerri, G.R.H. and Muoz, I.I., 2015. As worlds collide: The role of marketing management in customer-to-customer interactions. Journal of Business Research, 68(1), pp.119-126. Foxall, G., 2014. Strategic Marketing Management (RLE Marketing) (Vol. 3). Routledge. Goworek, H. and McGoldrick, P., 2015. Retail marketing management: Principles and practice. Pearson Higher Ed. 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The development of marketing management: The case of the USA c. 1910-1940. Ashgate Publishing, Ltd.. Weinstein, A. and Pohlman, R.A., 2015. Customer value: a new paradigm for marketing management. In Proceedings of the 1997 Academy of Marketing Science (AMS) Annual Conference (pp. 132-133). Springer, Cham.